Franchisees To Raise The Bar In Pa And Nj With Elevation Burger

Lease Signed to Bring Restaurant to Philadelphia Suburb

(Thursday, September 18, 2008) - Elevation Burger franchisee, Michael Hup, and his partners, Padmesh Chhita and Ketan Patel, recently signed a lease securing real estate for the first of their five units in Pennsylvania. Elevation Burger is rapidly expanding its Virginia-based organic burger concept throughout the United States and has 24 locations currently in development across Pennsylvania, New Jersey, Maryland, Northern Virginia and Washington, D.C. Hup and Chhita's new location will be in Wynnewood Center on Wynnewood Road, across from Whole Foods and the Wynnewood Train station, just outside the city of Philadelphia.

Hup and Chhita closed a deal with Elevation Burger in May of this year to open a total of five units throughout suburban Philadelphia and Southern New Jersey. The areas they plan to target for their next four locations include Bucks County, Willow Grove and Montgomery County in Pennsylvania and Princeton and Cherry Hill in New Jersey.

"We chose to pursue Wynnewood first because of its excellent demographics," says Hup. "Wynnewood is a health conscious community where people are always looking for high quality food at a great value, which is exactly what Elevation Burger offers its customers."

Elevation Burger prides itself on "elevating" guest experience, products and employees while offering a sophisticated and flavorful menu bursting with heart-friendly ingredients. Elevation Burger cooks their fresh french fries in olive oil, offers two kinds of veggie burgers and uses only 100 percent organic, grass fed, free range meat.

Elevation Burger has had an explosive amount of support from local patrons in the Washington, D.C. metro area since it first opened in 2005. The concept has received recognition in prestigious publications such as Washingtonian magazine and The Washington Post as "best shake" and "best burger" nominees.

About Elevation Burger:

Elevation Burger is a rapidly growing, fast casual concept serving 100% organic beef burgers and fresh-cut french fries cooked in heart-healthy olive oil. Founded by husband and wife entrepreneurs Hans and April Hess in 2002, the chain prides itself on "elevated" guest experience and an organic fresh approach that puts people and product ahead of profit. The first location opened in 2005, offering Northern Virginia a sophisticated and flavorful menu bursting with heart-friendly ingredients. Hans and April's belief that "Ingredients Matter" has brought the restaurant rapid success and popularity. Driven by their passion for delicious food that's organic, sustainable and fresh, Elevation Burger began franchising in 2008. Restaurants are 1,500-2,000 square feet and seat 25 to 90 guests with outdoor seating.

For more information or if you are interested in franchising please visit www.elevationburger.com or contact Alexandra Doyle at 703-837-5168 or alexandrad@fransmart.com

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