San Diego Physicians To Open Second Area Dermacare Clinic In Rancho Santa Fe

Success of Rancho Bernardo Dermacare Clinic Lays Foundation for Regional Expansion

RANCHO SANTA FE (Monday, September 24, 2007) - Building on the success of their Dermacare franchise in Rancho Bernardo, Calif., Jeff Birchall, M.D., and Brent Greenberg, M.D., will open a second franchise in metro San Diego by the second quarter of next year, announced Dermacare Laser & Skin Care Clinics. Drs. Birchall and Greenberg, both board-certified family practice physicians, opened their current location in August 2006 and credit their ability to expand to strong demand for Dermacare services and consistent profitability.

"As a family practice physician, I have always enjoyed interacting with patients. Becoming a Dermacare franchisee has allowed me to focus on what I enjoy most -- providing personalized care to patients who want to look and feel better. Helping patients select the optimal treatments to reach their aesthetic skincare goals is very rewarding," explains Dr. Birchall. "Many of our patients are so happy with the outcome that they refer friends and family. Our new location will allow us to better serve our patients who live and work throughout the region."

"Purchasing another clinic was an obvious choice," continues Dr. Birchall. "Based on the success of our first clinic and the demand within our region, we anticipate being in the black within the first 6 months."

The new clinic will offer a full range of leading aesthetic skin care services and products, including the very popular Fraxel Laser procedure that reduces acne scars, age and brown spots, wrinkles around the eyes, and melasma with minimal patient recovery time. Other services include: Cutera's 3D Skin Rejuvenation, BOTOX Cosmetics, dermal fillers like Restylane and Juvederm(TM), laser vein removal, laser wrinkle and acne scar reduction, and microdermabrasion.

Drs. Birchall and Greenberg will continue to practice part-time at Penn Elm Medical Group in Escondido, Calif., which is a typical arrangement for many franchise owners. "We still enjoy our family practice, but the pace can be extremely demanding," explained Dr. Birchall. "Often you can only spend a few minutes with each patient, but at Dermacare, we can spend half an hour or more with one patient on a single visit. That's quite a difference -- and one of reasons why the business is so appealing. Plus there are less administrative or paperwork hassles."

Founded in 2001, Dermacare currently has five locations in California. The company has nearly 30 clinics worldwide with other franchises located in Alabama, Arizona, Florida, Indiana, Missouri, New York, Oklahoma, Tennessee, Texas, Virginia, Washington and one soon to open in Singapore. Each clinic has exclusive geographic operating rights, enabling physicians to invest in single or multiple locations. For additional information on Dermacare franchise opportunities, visit www.Dermacare.com or call 877.700.0788 or 602.424.0788.

About Dermacare

Headquartered in Scottsdale, Ariz., Dermacare Laser & Skin Clinics (www.dermacare.com) is the nation's only leading physician-based medical skin care franchise business featuring a comprehensive array of proven treatments and services with physician oversight. Dermacare's core principles of safety, efficacy and service are shared by a community of franchisees committed to excellence. All Dermacare treatment procedures are conducted by highly trained clinicians in professional medical facilities. For more information, visit www.dermacare.com or call (877) 700-0788.

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