Obee's Franchise Systems, Inc. Restaurant Sold In Port St. Lucie - Company Embarks On New Expansion Plan For Florida's Treasure Coast

PORT ST. LUCIE, FLORIDA (Thursday, August 09, 2007) - Obee's Franchise Systems, Inc. announced today that the first restaurant in Port St. Lucie, Florida has been sold by the company's Area Developer for St. Lucie county. The obee's(R) soups, salads & subs, located 10075 S. Federal Highway in the Port St. Lucie Town Center has recently been sold by Bruce Campbell to Mr. and Mrs. Ronaldo Silva. The transaction now clears the way for Obee's Franchise Systems, Inc. and Mr. Campbell to begin selling new franchises in the territory.

"Bruce made a very prudent decision when he first agreed to be an area developer for our company," explained Peter Brown OBFM President. "He decided that instead of immediately selling franchises of a restaurant brand that at the time was unknown in this area, he would instead operate the first location himself and thus become an expert. He has done just that and now we're ready to assist him in every way possible."

"St. Lucie county, www.co.st-lucie.fl.us/tourism/index.html, has grown by over 30% in the past 6 years," said Brown, "and is forecast to keep growing well into the next decade." This obee's(R) restaurant opened in June of 2005 and has steadily ranked among the company's leading franchise locations. Mr. Campbell's agreement with OBFM is to build an additional six locations in St. Lucie county. "This whole area is new and fresh-looking everywhere you go and we believe that obee's (R) is going to prosper quite well in this beautiful area."

In the past two weeks OBFM has announced new or renewed agreements in Pennsylvania, Texas, Minnesota and Florida. The renewed effort on expansion follows the company's recent 30-1 stock split that was initiated to invite new investors and financing into the company. Parties interested in purchasing a franchise in St. Lucie County should contact Mr. Campbell directly at 772-873- 9364. All leasing and real estate offers for Florida and all other obee's(R) locations around the U.S. should be emailed to: realestate@obees.com

About Obee's Franchise Systems, Inc.

Obee's Franchise Systems Inc. is the parent company of obee's(R) soups, salads & subs, a fast casual restaurant chain that manages franchises in 21 states from Florida to California. obee's(R) soups, salads & subs features a menu of both healthy and hearty items ranging from fresh garden salads to extra large, deli-style sub sandwiches. Each restaurant's decor is highlighted with a deli-style image which is carried through with freshly-sliced meats, cheeses and vegetables in each operation everyday. At present there are over 50 Obee's locations open and under development. OBFM has commitments from a nationwide network of area developers to open an additional 1,000 stores over the next ten years. A profile of OBFM can be found in the latest edition of www.opportunistmagazine.com .


All Investor Relations Inquiries should contact:
SITCOM LLC
Obeesnews@sitcomllc.com
800-316-9437


For information concerning buying a franchise or an area developer agreement please contact:


Mr. Peter Brown, President
Obee's Franchise Systems, Inc.
pbrown@obees.com


This press release may contain forward-looking information within the meaning of Section 27A of the Securities Act of 1933 or Section 21E of the Securities and Exchange Act of 1934 and is subject to the safe harbor created by these sections. Obee's Franchise Systems, Inc. assumes no obligation to update the information contained in this press release. Certain information included herein may contain statements that are forward-looking, such as statements relating to plans for future expansion and other business development activities as well as operating costs, capital spending, financial sources and the effects of competition. Such forward-looking information is subject to changes and variations which are not reasonably predictable and which could significantly affect future results. Accordingly, such results may differ from those expressed in any forward-looking statements made by or on behalf of the Companies.

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