Synergy Homecare Signs Sacramento Franchise

SACRAMENTO (Wednesday, July 25, 2007) - The third new national home-care company to target the Sacramento area this year has signed its first local franchise.

Toria Dahl, who worked for a home-care agency in Southern California before she went on to work for an international staffing company in Modesto, will open Northern California's first Synergy HomeCare franchise next week at 777 Campus Commons Road.


The new Sacramento office of Gilbert, Ariz.-based Synergy HomeCare is the first of more than 30 locations the company plans to open in California by the end of 2010. The company provides in-home, non-medical care to seniors and the disabled who require assistance with the tasks of daily living.

Synergy HomeCare follows Chicago-based BrightStar Healthcare, which announced plans in February to open as many as five franchises in the area, and Omaha, Neb.-based Right at Home, which sold a franchise in May and hopes to open four locations in the region this year.

Another big national company, Dayton, Ohio-based Comfort Keepers, already operates at least five locations in the area and there are dozens of small "mom-and-pop" agencies in town.

People ages 65 and older currently represent 12.4 percent of the population, according to the U.S. Administration on Aging. That number is expected to grow to 20 percent by 2030. In addition to the elderly, many people are injured, ill or disabled at some point and might require help with day-to-day activities.

Synergy picks up where medical care often ends. The company hires certified nurse assistants and others to help people in their own homes with tasks that range from help with dressing and feeding to housekeeping, letter writing and preparation for bed.

Dahl is not worried about competition.

"I strongly believe there are so many people in this area and nationwide that need the type of service we provide, there is room for a lot of companies," she said.

Staff recruitment hasn't been a problem, Dahl said. She has contacted local colleges for new graduates and seen an "overwhelming" response from a few local ads.

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