Franchising Leverages Growth
More firms take route to increase number of stores
(Friday, October 27, 2006) -
For shoppers at Lowry Town Center, Squeeze Fresh Smoothies is just the citrus-colored shake shop on the corner.
But there's more to it.
Greenwood Village-based Squeeze, founded by former Quiznos Seattle-area director Richard Dean, is one of a growing number of companies that are franchising for faster growth.
Most recently, the company signed deals to open 75 more of the smoothie shops in Arizona and California over the next seven years.
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