New Re/max Design Center By Imprev Is Complete Agent Marketing System
(Friday, November 03, 2006) -
RE/MAX International is now providing a full suite of marketing tools to all associates in the United States as an added benefit of the national advertising fund.
The RE/MAX Design Center, available exclusively through RE/MAX Mainstreet, includes brochures, flyers, virtual tours, slideshows, and multimedia presentations –complete with web traffic reporting– for Internet-based marketing and listing enhancement. Showpiece brochures, flyers, cards and property cards promote both listings and the agent. The RE/MAX Design Center offers an extensive line of postcard products integrated with commercial printing and mailing services, national ads, electronic greeting cards, CD presentations with labeling and packaging, and walking cards. In all there are more than 1,300 designs. Affiliates can publish any of the products, even flyers and postcards, on stand-alone web sites, in email messages or print them on their own desktop printer, select a RE/MAX Design Center commercial printer, or employ the services of any printer or copy center.
"The quality of the individual marketing pieces was critical to us," explained Kristi Graning, RE/MAX senior vice president of information technology and eBusiness. "RE/MAX affiliates are the top agents in the market, and it is important that we provide them with the best tools available. To that end, we selected IMPREV to build the RE/MAX Design Center. IMPREV has consistently led the market in quality of design, breadth of product, ease of use, and most importantly, enterprise level technology. This new service allows our members to quickly respond to market opportunities with professional tools created instantaneously on their own computers, and to deliver those tools in the most efficient format, whether print or on the Web."
"We have been very impressed with the team at RE/MAX. They have focused on the needs of their affiliates, and how to best provide solutions to meet those needs," explains Renwick Congdon, CEO of IMPREV, Inc. "They continue to add products to the Design Center, and have already committed to add another 100 designs in 2007. As far as we are aware, RE/MAX is the first real estate franchise in the United States to provide this level of product to their affiliates. That speaks volumes to the value RE/MAX places on their affiliates. We are pleased that RE/MAX selected IMPREV as their technology partner, and we are confident that this partnership will prove to be a valuable service for their agents."
RE/MAX members can access these new technology tools through RE/MAX Mainstreet where additional tutorials are available. The RE/MAX Satellite Network will also air a 30-minute indoctrination and training video beginning November 13.
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COMPANY INFORMATION
RE/MAX International Inc.
P.O. Box 3907
Englewood,
CO
Phone: (303)770-5531
Toll Free: (800)525-7452
Fax: (303)796-3599
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