U-save Auto Rental Launches Seamless Reservation System

(Monday, August 09, 2004) - U-Save Auto Rental of America, Inc. announced today the completion of the Company's new booking engine. The new system, at www.rentusave.com, provides live reservation and confirmation functions and affords the consumer the opportunity to see the latest offerings of the system, including discounts and specials on a real-time basis. The franchisee will have the reservations delivered directly to their counter system. "This platform is the first completed step in our new reservation/information management system. We developed a platform that provides the lowest cost per reservation delivery to any car rental franchisee in the United States. The new booking engine, and other innovative solutions currently under development, allow the company to enhance its customer loyalty program and create unique marketing campaigns for use within the travel community. Our neighborhood rental locations, and our new airport facilities will both benefit greatly from the booking engine. We anticipate significant reservation growth for our franchisees ", commented Bob Barton, Vice President, Sales and Marketing for U-Save Auto Rental of America, Inc.

About U-Save Auto Rental of America, Inc. ( www.rentusave.com )

U-Save, with its subsidiary ARRC ( Auto Rental Resource Center ), is one of the nation's largest franchise car rental companies, with over 800 locations throughout the country. Having primarily serviced the local market for the past 25 years, current expansion plans call for the opening of airport locations in the top 30 markets across the country. U-Save already services airport markets in Tampa, Orlando, Miami, Ft. Lauderdale, Sanford, St. Pete/Clearwater, Jacksonville and Myrtle Beach . The strategy to expand presence in the airport market comes in response to requests from U-Save franchisees and customers to extend the reach of the U-Save brand. The neighborhood market will continue to be a very important focus of the company, and further expansion in this market is also anticipated.

For further information on U-Save Auto Rental, please contact Robby Gathings at 1-800-438-2300, or visit our website at: www.rentusave.com

View all U-Save Auto Rental Press Releases

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