First-of-kind Company Puts The "It" In Pet Sitting

Pet Care Goes High Tech

(Monday, August 07, 2006) - Despite astronomical growth in the now $36 billion pet industry, the technology revolution was slow in coming to the pet care services sector. Indeed, the pet sitting and dog walking trade is rife with 1-2 person operations that book up and burn out quickly, and with no back office automation to speak of. However, the next generation of pet care services has arrived, and one "Mann" in particular has put the "IT" in the pet sitting biz.



Paul Mann's nationally franchised FETCH! Pet Care is different - very, very different - from the throngs of low-tech, hit or miss services that have reigned supreme prior to the company's advent. With a well rounded corporate background in operations, sales, marketing and IT, Mann has streamlined all aspects of FETCH! Pet Care's back-office operations with sophisticated Internet and software systems, detailed processes, and automated procedures to guarantee consistent customer satisfaction. In doing so, he has revolutionized an industry.



Snapshot of an Industry Revolution

From email order confirmations and reminders to its clients and sitters, to centralized on-duty phone dispatch personnel who rapidly fulfill each client's request on-the-fly, FETCH! Pet Care ‘covers its tail' with a range of automated real-time processes and procedures that makes it far more efficient, effective and productive than any pet care business in existence. FETCH! Pet Care also conducts criminal background checks on its exceptionally large and professionally trained staff, online surveys to elicit client feedback after each assignment, and tracking and managing of major national and regional marketing and communications initiatives.



The company's newest technological advancement is an automated phone dispatching system that allows consumers to dial one central toll free telephone number (866-FETCHME), either entering a zip code to be automatically routed to the FETCH! Pet Care location that services their area or connected to a centralized live dispatching agent. This telephone system, which can readily scale up to accommodate the company's growth, also helps current and prospective franchisees rapidly connect with the applicable department, be it sales, support or otherwise. It also allows the company to cost effectively market just one phone number for all of its U.S. locations, which currently service over 750 cities and towns nationwide.



"With a full 69 million of all U.S. households collectively owning upwards of 360 million pets, demand is escalating for professional and reliable pet care services, but, before our technology-driven company was launched, the sector remained curiously stagnant," notes Mann. "Now, pet care finally meets 21st Century standards."



Please contact me at 858-577-0206 or merilee@kerncommunications.com to arrange a conversation with Paul Mann and/or any FETCH! Pet Care franchisee. FETCH! Pet Care clients are also available for interview.

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