Embassy Suites Hotels® Announces Business Balance(tm) To Help Guests Power Up Their Business Trips Through Nutrition And Exercise
Embassy Suites Unveils Partnership with Fitness Expert Rick Bradley and
Cookbook Author Paulette Mitchell
(Wednesday, September 06, 2006) -
Embassy Suites Hotels, with more than 180 upscale, all-suite hotels in the U.S., Canada and Latin America, announced today a brand-wide fitness and nutrition initiative, developed specifically for its business traveler guests, called Business Balance(tm), which is scheduled to debut in January 2007.
"Embassy Suites Hotels has surveyed thousands of guests and has found that 25% feel much more stressed when traveling for business," said John Lee, vice president, brand marketing and communications, Embassy Suites Hotels. "Embassy Suites is constantly looking for effective and creative ways to add additional value to guests' stays. Business Balance was developed for guests looking for ways to help stay healthy and fit on the road."
In response to guest demand for in-hotel programs that help business travelers become more productive and energized on the road, Embassy Suites has partnered with Quick Fit author and exercise expert, Rick Bradley, and "15-Minute Gourmet" cookbook author, Paulette Mitchell, to create customized activities and materials suited to particular business activities.
"I'm a frequent traveler and I understand how difficult it can be to find time for yourself while on the road," says Rick Bradley. "It's gratifying to partner with Embassy Suites Hotels so that I can provide guests with easy ways to stay healthy, keep their energy going throughout the day, and feel good while constantly on-the-go."
"I'm proud to be a partner with Embassy Suites Hotels because they are known for serving a great breakfast, which is the most important meal of the day," says Paulette Mitchell. "I look forward to sharing my personal breakfast tips to help guests be smart, focused, and energetic during their business days."
The Business Balance(tm) program will include complimentary in-suite television programming, Internet content and other in-hotel information developed in partnership with Bradley and Mitchell and will launch in January 2007, a month with high business-trip saturation and a time when people are resolving to become healthy and fit. The program offers:
Rick Bradley's 15-minute Work Out sessions available on in-hotel television programming on a complimentary basis allowing guests to use their spacious second room for quick, easy exercises without leaving the comfort of their own suite Paulette Mitchell's "What to Eat at 25,000 Feet" nutrition tips will help guests create quick, healthful meals on their way to the airport, train station or drive home Each morning, guests will read Paulette's and Rick's coffee cup "Break-Facts," offering tips on how to empower the day through nutrition and exercise Embassy Suites' and Rick Bradley's Internet "Bod-casts" will demonstrate quick exercises to rev up energy, stretch tired muscles and improve cardiovascular strength Paulette Mitchell has evaluated the offerings at Embassy Suites' cooked-to-order complimentary breakfast and has created the "Eat for Success" guide. The guide will customize breakfast menu plans for different levels of business activity such as: What should you eat to be sharp and focused for giving a presentation? Are there foods that will give you brainpower and sustain your energy during a day-long meeting? What if you were 'over-served' at last night's client dinner - What breakfast choices are best to get you back on track?
Staying Fit in Both Body and Spirit
In addition to two-room suites and complimentary cooked-to-order breakfast, Embassy Suites Hotels features other amenities to keep the business traveler fit in both body and spirit. To help promote a good night's sleep, the upscale hotel brand features the new Embassy Essentials(tm) bedding collection with an entirely new bedding package, including a Serta Suite Dreams mattress, box springs, mattress pad, bed skirt, and jumbo pillows. The beds will be in all Embassy Suites Hotels by year-end 2006.
Staying Fit in Both Body and Spirit
As part of the exclusive agreement between Hilton Hotels Corporation and Precor, the global fitness equipment leader, Embassy Suites has begun installing co-branded state-of-the-art fitness centers at all Embassy Suites Hotels in 2006, with the majority of hotels completed in 2007. The specially designed facilities will utilize Precor-developed strength, cardio and entertainment equipment.
About Rick Bradley
Rick Bradley graduated with honors with a degree in Exercise Physiology from the University of Maryland. He also holds a degree in Education and has a national certification in Occupational Health. He has done graduate studies in sports medicine and stress management and was the flexibility coach for the Washington Redskins under the legendary Head Coach Joe Gibbs.
Since 1985, Rick has presented a variety of unique seminars including Creative Stress Management, Work-Life Wellness, and Quick Fit for private business and industry, local and federal government, and educational institutions across the United States. His clients include AT&T, Fannie Mae, IBM, Magnavox, Oracle, BMC Software, Bureau of National Affairs, the FBI, National Naval Medical Center, the U.S. Senate, and many others.
Rick has been featured in The Washington Post and has appeared on NBC's Today Show, C-SPAN, PBS's America's Walking, and The Voice of America broadcast. He is the author of Quick Fit: The Complete 15-Minute No-Sweat Workout (Simon & Schuster 2004).
Rick was the Director of the Occupational Health and Fitness Program at the U. S. Department of Transportation for over 25 years. Under his leadership, participation had been three times higher than the national average for workplace fitness centers. This favorable outcome is indicative of Rick's unique ability to communicate, educate, and motivate. He has received nine awards for his work, including the Secretary of Transportation's Silver Medal Award for Meritorious Achievement.
About Paulette Mitchell
Paulette Mitchell, a culinary instructor, television personality, spokesperson, freelance food writer, and the author of 12 cookbooks, is known internationally for her quick-to-prepare recipes with gourmet flair.
Her most recently published cookbooks are "A Beautiful Bowl of Soup" and "The Spirited Vegetarian," which is the first - and only - vegetarian cookbook that incorporates wine or spirits in every recipe. This book was awarded "Best Book on Cooking with Wine" at the 2005 Gourmand World Media Awards.
Paulette's "15-Minute Gourmet" cookbook series, including Chicken, Vegetarian, and Noodles, was awarded "Best Cookbook Series in the World" at the 2000 World Cookbook Fair. Her "Complete Soy Cookbook" was named "Best Health Cookbook" at the same event in 1998.
Paulette writes a daily recipe and culinary tips column that appears on the websites of over 100 television stations coast to coast. She has also been a culinary instructor for the past 25 years, and has appeared on the Food Network numerous times. Paulette hosts culinary tour groups to Europe and offers presentations on spa cuisine at the well-known Rancho La Puerta Health Spa in Mexico. She also is a popular culinary speaker on luxury cruise ships around the world.
Whether it is on television segments or culinary presentations, Paulette entertains and educates her viewers by sharing culinary tips, kitchen wisdom, and a wealth of experiences acquired over the years through her extensive international travel, which she says is her best source of inspiration.
About Embassy Suites Hotels
Embassy Suites Hotels is part of the Hilton Family of Hotels and opened its first hotel in 1984. It was the first all-suite upscale hotel brand to enter the industry and today has nearly 190 hotels. To make reservations or learn the locations of Embassy Suites Hotels in urban, suburban, airport and resort areas, travelers can visit the Embassy Suites Hotels Web site at www.embassysuites.com, call 1-800-EMBASSY or contact their professional travel agent.
Hilton Hotels Corporation (NYSE:HLT) is the leading global hospitality company, with nearly 2,800 hotels and 475,000 rooms in more than 80 countries, including 150,000 team members worldwide. The company owns, manages or franchises a hotel portfolio of some of the best known and highly regarded brands, including Hilton®, Conrad®, Coral by Hilton®, Doubletree®, Embassy Suites Hotels®, Hampton Inn®, Hampton Inn & Suites®, Hilton Garden Inn®, Hilton Grand Vacations(tm), Homewood Suites by Hilton®, Scandic and The Waldorf=Astoria Collection(tm).
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9336 Civic Center Dr.
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Phone: (310)278-4321
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