It's A Grind Coffee Houses Announces "taste Of The Tropics"

Two winners to receive trip to the island of Tahiti

LONG BEACH , CA (Monday, September 01, 2003) - A trip for two to the island of Tahiti is being offered as first prize of a national It's A Grind Coffee promotion in the It's A Grind Taste of the Tropics promotion. At $60,000 it is the largest promotion the young franchise has offered - the final entry day is September 31, 2003.

Along with the national promotion, owners Marty Cox and Louise Montgomery, are offering several prizes just for local customers. These include a new DVD player with island movie, a year of their signature Iced, Blended Mochas, and a one-year supply of whole bean coffee. The promotion takes place now through September 30, 2003

"We are really thrilled to be able to hold such an exciting contest," said Marty. "The power of having several It's A Grind Coffee Houses is our ability to create something really exciting for our customers – plus we have three really delicious drinks for a limited time. The Tahitian Coconut Crunch, a tasty blend of chocolate, coconut, vanilla, and our secret "crunch" to really hit the spot during our hot summers. The second is our Moorea Tropical Mango, a refreshing combination of mango and orange for those who prefer a non-coffee drink. Our third drink is the Bora Bora White Berry, a delicious mix of white chocolate and berry flavors topped with whipped cream and crunch.

Full contest details are available at the It's A Grind located at participating locations in California, Nevada, Arizona, Colorado, Texas and Michigan. It's A Grind Coffee is the fastest growing coffee franchise in the U.S. with nearly 150 locations set to open over the next several years. For further franchise information, visit www.itsagrind.com.



Bob Phibbs
Director of Identity and Marketing
It's A Grind
6272 E. Pacific Coast Highway
Long Beach, CA 90803
562-594-5600 x 233

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