Startupjournal.com Publishes List Of High-performing Franchises

Site Advises Potential Franchisees on Risks/Rewards

PRINCETON, N.J (Thursday, February 23, 2006) - For prospective business owners
looking to purchase a franchise, the number of opportunities can be daunting.
In the U.S. alone, there are more than 2,500 franchise brands. A new report
from StartupJournal.com, The Wall Street Journal's guide for entrepreneurs,
helps make that process a little easier.
The StartupJournal.com report, in partnership with research firm
FRANdata -- an Arlington, Va.-based independent franchise information company
-- identifies 25 high-performing franchise brands that do business in the U.S.
Based on data analyzed by FRANdata, the 25 brands on our list are well
established, have experienced leadership, exhibit overall financial health and
have a proven record of franchising success. The list is below. The debut of
the list kicks off an increased focus on franchising coverage on
StartupJournal.com.

-- Abbey Carpet System
-- Assist-2-Sell
-- Banfield, The Pet Hospital
-- Batteries Plus
-- CiCi's Pizza
-- Cruise Planners
-- Curves For Women
-- Del Taco
-- Domino's Pizza
-- Friendly's Restaurants
-- Home Instead Senior Care
-- Huntington Learning Centers
-- Jimmy John's
-- Keller Williams Realty
-- Mighty Distributing System
-- Pizzeria Uno
-- Rita's Water Ice
-- Round Table Pizza
-- Servpro
-- Sport Clips
-- Stanley Steemer Carpet Cleaner
-- Subway
-- Two Men And A Truck
-- United Country
-- Vision Source

"Franchising can be a fulfilling and financially rewarding career," says
Tony Lee, publisher, StartupJournal.com. "But franchises aren't for everyone
who dreams about leaving the corporate fold. When buying a franchise, you
should carefully review the fees, the long hours, the financial commitment and
the terms of ending the franchise agreement if things don't work out."
More than 320,000 U.S. small businesses are operated as franchises in 75
different industries, employing approximately eight million people. One of
every 12 retail business establishments is a franchised business, and sales
from franchisees account for 40% of all U.S. retail sales, according to the
International Franchise Association.
For more information and guidance on starting and running a business or
franchise, visit http://www.StartupJournal.com.

About StartupJournal.com
StartupJournal.com, from The Wall Street Journal, is the Internet's
premier site for entrepreneurs seeking guidance on starting or buying a
business or franchise.

About Dow Jones & Company
Dow Jones (NYSE: DJ; http://www.dowjones.com) publishes the global Wall Street
Journal with its international and online editions; Barron's; the Far Eastern
Economic Review; Dow Jones Newswires and Indexes; MarketWatch; and Ottaway
newspapers. Dow Jones co-owns Factiva with Reuters and SmartMoney with Hearst.
Dow Jones also provides news content to CNBC and U.S. radio stations.

About FRANdata
FRANdata (http://www.frandata.com) is the franchise industry's source for
objective information and analysis. FRANdata translates the world's most
comprehensive database about franchising into analysis and reports for
franchisors, franchisees, prospective franchisees and product and service
suppliers.

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