One Stay, Double The Perks For Ea$y Choice Members

Earn Double EA$Y CHOICE Stamps on Stays at Rodeway Inn, Econo Lodge Brand Hotels This Spring

(Monday, January 30, 2006) - From February 1 through April 30, 2006, Choice Hotels International, Inc., (NYSE: CHH) will bring back one of its most popular promotions for its economy brands: Stay one night at a Rodeway Inn or Econo Lodge brand hotel and earn double the rewards by receiving two EA$Y CHOICE stamps.

"This simple promotion is a great value for travelers," said Wayne Wielgus, executive vice president and chief marketing officer for Choice Hotels. "Every time we have offered this deal in the past, guests loved it and it was extremely successful. It just makes sense to give our guests more of what they want."

EA$Y CHOICE stamps, available at almost 1,000 Econo Lodge and Rodeway Inn brand hotels throughout the U.S., are redeemable for room credits at any Econo Lodge or Rodeway Inn brand hotel in the U.S. During this promotion, two stamps may be earned for each qualifying night's stay. Guests may earn a maximum of ten stamps per stay - enough to qualify for a free night's lodging ($50.00) at most locations. Six stamps may be redeemed for $25.00 off a future stay, and three stamps may be redeemed for $10.00 off a future stay.

Radio advertisements featuring Phylicia Rashad, which promote the spring special, will be heard on ABC, Premiere, Westwood, Dial Communications Global Media and Media America radio networks starting in February. Print and online advertisements in consumer and travel trade publications will also outline the promotion to travelers and will run at the same time.

For more information about the EA$Y CHOICE rewards program, visit easychoiceonline.com or call (888) 770-6800. For more information on the spring promotion, as well as other promotional offers by Choice Hotels, visit choicehotels.com.

Choice Hotels International is one of the world's largest lodging franchisors, marketing more than 5,000 hotels open or under development in more than 40 countries under the Cambria Suites, Clarion, Quality, Comfort Suites, Comfort Inn, Sleep Inn, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn brand names. For more information on Choice, visit the company's Web site at choicehotels.com.


Media Contact:
Robin Ferrier
Tel: (301) 592-6719
Fax: (301) 592-6177
robin_ferrier@choicehotels.com


Choice Hotels, Choice Hotels International, Cambria Suites, Clarion, Quality, Comfort Suites, Comfort Inn, Sleep Inn, MainStay Suites, Extended Stay Hotel, Econo Lodge, Rodeway Inn, and EA$Y CHOICE are proprietary trademarks and service marks of Choice Hotels International.

Earn two stamps per night (maximum of 10 stamps per stay) for qualifying stays between February 1 and April 30, 2006. Offer valid at any Econo Lodge or Rodeway Inn brand hotel in the U.S. Stamps will be awarded upon completion of the stay. For program details visit easychoiceonline.com or see the EA$Y CHOICE stamp card.

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