Baker Bros Launches New Website

(Friday, July 15, 2005) - Baker Bros American Deli, a fast-casual concept headquartered in Dallas, is proud to announce the launch of its newly renovated website.

"We are very pleased with the new website" said Ken Reimer, CEO of Baker Bros. "After exhaustive research, we chose to have Dan Ferguson of Blockdot completely re-style our website to bring us more in line with our customers and franchisees needs and expectations. As a growing company, we realize the importance of branding and felt that our website needed to be updated. At the same time, we need it to be relevant for years to come and we need it to grow with us. Dan and his team worked tirelessly to determine our needs and then executed to perfection. We couldn't be happier."

Founded in 1999 by Ken Reimer and Tom Dahl, two well-respected industry veterans, Baker Bros currently operates seven company and franchised stores in the Dallas/Ft. Worth Metroplex with at least one or two more slated to open in DFW later this year. In addition, Baker Bros expects to open at least 3 more franchised stores in Texarkana, Texas and Las Vegas, Nevada later this year.

Baker Bros is an upscale, fast-casual deli featuring Specialty Sandwiches, Specialty Salads, Gourmet Pizzas and more. All entrees are prepared fresh to order using the freshest available breads, ingredients and produce. The restaurants typically operate in high visibility strip centers and occupy 2500-3500 SF with seating for 120-160.

Contact
Baker Bros American Deli
Ralph Kinder
214-696-8780
rkinder@bakerbrosdeli.com

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