Taco Del Mar Ready To Roll In San Bernardino And Riverside Counties

Central Coast Master Developer Ranbir Singh Brings 'Rippin Tacos and Mondo Burritos' to Southern California

(Monday, March 20, 2006) - Master Developer Ranbir Singh of Kirpal Group is introducing the hottest concept in fast-casual, Baja-inspired food, Taco Del Mar, to a market that loves its burritos and tacos. Taco Del Mar announced today Singh's exclusive rights to sell franchises and develop restaurants in San Bernardino and Riverside Counties.


Singh is already underway developing his neighboring territory of Ventura, Kern, North Los Angeles, Santa Barbara and San Luis Obispo Counties, with more than 20 franchise agreements signed in the last six months. Now comes site selection and securing leases for a wave of new restaurants.

"We've been well received by veteran franchisees of top brands, people who are looking for a fresh, solid concept to introduce to the market," Singh said. "There's no question the Mexi-fresh category is in high demand; it's the quality of our food and service, however, that sets Taco Del Mar above the rest."

Singh first intends to develop in San Bernardino and is actively seeking franchisees in the area. Real estate inventory indicates he could have his first restaurants open this summer.

Taco Del Mar serves mondo, 24-ounce beef, pork and chicken burritos with a choice of (four) tortillas, plus a selection of fish tacos, enchiladas, quesadillas, kids meals, salads, vegetarian and vegan selections. Store decor festively sets the "Inner Baja" mood with vibrant surf murals, mounted sailfish, thatched umbrellas, and long board tabletops.

Singh intends to sell 40 franchise agreements for the two-county territory and open at least six restaurants by the end of this year. An expert in quick-serve restaurant development throughout California, Singh brings extensive experience following his career with Subway.

Taco Del Mar offers relatively low start-up costs, a streamlined operations system with outstanding return on investment, consistent branding and a protected sales footprint for restaurant locations.

A West Coast innovator of "mondo burritos and rippin tacos" since 1992, Taco Del Mar has brought its fast, fresh and filling food to more than 190 locations throughout the United States, Canada and Puerto Rico. Learn more at TacoDelMar.com. For specific regional developments, contact Singh of Kirpal Group at 661-932-3418 or rsingh@tacodelmar.com.

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