Coldwell Banker Real Estate Corporation Recognized For Excellence In Marketing Communications With Prominent Industry Awards

PARSIPPANY, N.J. (Tuesday, December 27, 2005) - Coldwell Banker Real Estate Corporation announced today that its Web sites and communications materials received several prestigious industry awards from the Web Marketing Competition, the Galaxy Awards, the League of American Communications Professionals (LACP) Spotlight Awards, the iNova Awards and the International Association of Business Communicators (New Jersey chapter) Iris Awards.


“We are truly honored that our work has been recognized by the communications industry,” says Charlie Young, senior vice president of marketing, Coldwell Banker Real Estate Corporation. “We have a very talented team of marketing services professionals whose creativity and innovative thinking brought these programs to life. Their insight and imagination is inspiring.”


The Coldwell Banker® luxury home Web site, www.coldwellbankerpreviews.com, was named the Best Real Estate Web Site by the Web Marketing Association in its 2005 WebAward Competition. This is the premier annual award competition that judges Web site development against an ever-increasing Internet standard and against peer sites within their industry.


Three pieces were honored by the Galaxy Awards, developed to recognize professionals who contribute to the process of building image, creating profit and making a difference in the marketplace.The luxury home Web site, www.coldwellbankerpreviews.com, won Gold as the best consumer Web site. CBNet, the company’s intranet site, won Silver as the best business-to-business Web site. The e-Newsletter Manager on CBNet won an honorable mention in the promotions/targeted marketing category.


The Coldwell Banker organization won six LACP Spotlight Awards, which honor excellence in the practice of communications. The 100th Anniversary Interactive CD-ROM won a Platinum award for Communications Materials — CD-ROM; the e-Newsletter Manager on CBNet, the Coldwell Banker intranet, won a Platinum award for Communications Materials — E-Mail-Based Feature; CBNet won a Platinum award for Web/E-Mail-Based Communications Materials — Intranet site; the luxury home Web site, www.coldwellbankerpreviews.com, won a Gold award for Web/E-Mail-Based Communications Materials — Web site; the Coldwell Banker Sales Associate Resource Guide won a Silver award for Print-Based Communications Materials — Brochure; and TechEase Magazine won a Silver award for Print-Based Communications Materials — Magazines.


The iNova Awards, which honor excellence in corporate Web sites, gave the company’s consumer Web site, www.coldwellbanker.com, a Gold, and the company’s intranet site, CBNet, a Silver.


The International Association of Business Communicators honored the e-Newsletter Manager on CBNet with an Iris Award in the Electronic and Interactive Communications category.






About Coldwell Banker®
Since 1906, the Coldwell Banker® organization has been a premier provider of full-service real estate. In 2005, Franchise Times magazine's prestigious Top 200 issue ranked the Coldwell Banker system number one in real estate and number nine among all franchisors. The Coldwell Banker System has more than 3,900 residential and commercial real estate offices and 126,000 Sales Associates in 29 countries and territories. The Coldwell Banker System is a leader in the industry in residential real estate, and in niche markets such as resort, new homes and luxury properties through its Coldwell Banker Previews International® division. It is a pioneer in consumer services with its Coldwell Banker Concierge® Service Program and award-winning Web site, www.coldwellbanker.com. Coldwell Banker Mortgage is one of the largest telephone/web based lenders in the country and the Coldwell Banker Commercial® network is an industry leader in providing commercial real estate solutions that serve the needs of tenants, landlords, sellers and buyers in the leasing, acquisition, disposition and management of all property types. Coldwell Banker Real Estate Corporation is a subsidiary of Cendant Corporation (NYSE: CD). © 2006 Coldwell Banker Real Estate Corporation Coldwell Banker® licensed to Coldwell Banker Real Estate Corporation. Each office is independently owned and operated except for offices owned and operated by NRT Incorporated.

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