Dippin’ Dots®, No. 1 Ranked Franchise, Opens Store In El Centro

EL CENTRO, CALIF (Friday, September 23, 2005) - Dippin’ Dots®, the nations fastest growing young franchise, is celebrating the opening of one of its newest locations this weekend.

The new Dippin’ Dots store is located in Imperial Valley Mall and is owned by franchisee Brett Simala. Grand Opening activities will begin at noon on Saturday, Sept. 24 and will include giveaways, contests and free ice cream.

The Imperial Valley Mall location offers more than a dozen flavors of Dippin’ Dots® ice cream, sherbet, yogurt and ice. In addition, the new store features Dotwich™ ice cream sandwiches. Dippin’ Dots Dot Delicacies™ were recently awarded the International Dairy Association’s “Best in Show” award for excellence in the dairy field.

Dippin’ Dots Franchising, Inc. is number one on Franchise Times Magazine’s Fast 55 franchise rankings. The list names Dippin’ Dots Franchising, Inc. as the fastest growing young franchise in the nation.

Dippin’ Dots® are tiny, cryogenically frozen beads of ice cream, yogurt, sherbet and flavored ice. Invented in 1988 by microbiologist and entrepreneur Curt Jones, Dippin’ Dots® offers more than 20 different flavors, plus seasonal flavors. The company’s administrative and production headquarters are located in Paducah, Kentucky. Dippin’ Dots® are sold in 250 retail locations and thousands of entertainment venues and special events nationwide. The company’s Global division oversees licensees in nine countries. Locations and company information are available at www.dippindots.com.

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