Saladworks Announces New Senior Vice President And Chief Franchise Officer

Industry Veteran, Steven Beagelman, Joins Nation’s Leading First Fresh-tossed Salad Franchise Concept

CONSHOHOCKEN, PENNSYLVANIA (Tuesday, December 13, 2005) - Saladworks, the fastest growing and largest fresh-tossed salad franchise, today announced the appointment of Steven Beagelman, a top industry franchise executive, as a key component of the company’s plan to strengthen its position as a market leader. Beagelman will assume the role of senior vice president and chief franchise officer. His long-time expertise in franchise concept development, retail operations and multi management will help to expand the Saladworks brand nationwide.

As senior vice president for Saladworks, Beagelman will manage franchise development including growing the number of locations, overseeing the design and construction departments as well as marketing and public relations. In addition, Beagelman will help implement and maintain Saladworks’ strategies for the growth, core values as well as culture of the home office and existing franchisees into the future.

“I am very excited about this opportunity and look forward to my role as senior vice president,” said Beagelman. “Saladworks is expanding rapidly and I am eager to develop new ways to strengthen its leadership position in this market.”

An accomplished franchise industry executive, Beagelman brings more than 18 years of leadership experience and a track record of success. With an in-depth understanding of all aspects of franchising, Beagelman specializes in building high performance cross-functional teams and creating programs to continuously improve process efficiencies within the system.

“We are thrilled to have Steve on board and believe he will be a great asset to the executive team,” said John Scardapane, Chairman/CEO of Saladworks. “His ability to identify and capitalize on market opportunities, as well as drive strong and sustainable growth for franchisees, is a perfect fit for the level of service and support we are proud to offer at Saladworks. We believe hiring Beagelman reiterates our commitment to the best franchise system.

Prior to Saladworks, Beagelman was the Vice President of Franchising at Rita’s Water Ice Franchise and led the rapid expansion of the concept. He was responsible for the entire franchising division and its growth including licensing, real estate and construction of 342 stores across 12 states. Beagelman has completed his final certification course to become a Certified Franchise Executive. He has also been actively involved with The International Franchise Association and has served as a guest speaker at various conferences. Currently he is scheduled to speak at the International Franchise Association in February which will be held in Palm Springs, California.

About Saladworks

Saladworks, the nation’s first fresh-tossed salad franchise concept, operates more than 70 franchise-operated restaurants in seven states throughout the Eastern United States. The chain currently has 25 units under development—projecting a 50 percent growth rate over the last year. Using its innovative step-by-step regional expansion method plans to have more than 250 locations open in the next five years. Saladworks locations offer a healthy menu of flavorful salads with signature dressings, as well as complimentary menu items.

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