Crown Trophy Opens 80th Location

YONKERS, NEW YORK (Wednesday, August 23, 2000) - Crown Trophy, the largest retailer of trophies and awards in the country and the only franchise in the industry announced the opening of its 80th location. The tremendous surge in growth has made Crown's goal of having 100 locations by the end of the year a distinct reality.
Nick Gimpel, Vice President and Director of Franchising, is ecstatic over the growth Crown has seen over the past year. Gimpel, a 30-year veteran in franchising (Minuteman Press and Sign-A-Rama originator) sees Crown as a franchise with unlimited potential.

Gimpel states, "Crown Trophy has exceeded my expectations since taking over the franchise operation last April. I knew we had a great foundation to build on (no failures or stores closed during the thirteen years of franchising) but I wasn't sure that we could continue to draw the quality of individual to make this franchise special. But the quality of owner has been very high and I see that as a continuous development as we begin our national franchise expansion program. We have very unique features and value that we give our franchise owners that competitors in the industry don't have and can't get. We intend to develop Crown into a 500 to 600-store franchise chain and we intend to maintain a very high-level franchise owner as well as providing our owners with exclusive products and new profit centers that can't be matched by anyone else in the industry. The cornerstone of any exceptional franchise is the franchise owner and we intend to very selective as to who can purchase our franchise. We are the best-kept secret in franchising but that won't remain that way too much longer. America is going to know about Crown Trophy in the years ahead and our franchise owners will be a direct recipient of this growth and recognition. The future looks very bright for Crown and our very special network of franchise owners."

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