Rent-a-wreck Reports Internet Reservations And Call Volume Increases For Summer 2005

Company Upgrades Voice Response Dealer Locator System

OWINGS MILLS, MD (Tuesday, August 30, 2005) - Rent-A-Wreck of America is pleased to report that it has seen a 46% increase in call volume and a 67% increase in internet reservations when comparing May, June and July of 2005 to 2004. In an effort to parlay the increased customer traffic into even more business for its network of independently owned and operated dealers, the company last week upgraded its automated dealer locater telephone system to more efficiently handle inbound calls to the company’s advertised toll-free numbers. The new system uses a sophisticated custom designed voice recognition vocabulary that allows customers to search for a location by speaking the name of the state and city where they need to rent their vehicle, eliminating the need in the previous system for a customer to enter a zip code.

“We attribute the increase in our call volume in part to improving market conditions, but also to the increased efficiency of our phone system. Last weeks upgrade is a reflection of our ongoing company wide commitment to improving our availability to customers, one of the building blocks of good customer service.” Said Rent-A-Wreck spokesperson Jason Manelli. “We’re also glad to report that the volume of our internet reservations continues to grow, fueled by partnerships with SideStep.com, online yellow pages and aggressive search engine optimization.”

Providing value without compromising quality service is the mission of Rent-A-Wreck, where quality customer service is born from a culture of innovation, driven by respect for customers and community, and delivered with good humor and a distinct company spirit.

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