Elaine Burleson Wins National Marketing Award

HOUSTON, TX (Friday, August 06, 2004) - Elaine Burleson, a Women’s Health Boutique owner in Houston, won the Women’s Health Boutique Excellence in Sales award at an annual conference hosted recently by the franchise parent company, the International Center for Entrepreneurial Development.

Burleson has won this award for two consecutive years, and has a new marketing plan that promises to expand her reach into the community even more in the coming months. According to Burleson, “Strong referral and vendor relationships have been key factors in our growth.”

Burleson opened her Women’s Health Boutique in November 1999. She competed against a nationwide network of Women’s Health Boutique owners to win this top sales award.

This annual conference, dubbed the All-Star Education Summit, ICED’s second and largest education event of 2004, took place in July in The Woodlands, just north of Houston. Through workshops, round tables and panel discussions, center owners were privy to the latest in advertising and sales, marketing, database management, accounting, finances and center management. In addition, the ICED tradeshow featured an array of vendors who displayed their newest equipment and technology.

About Women's Health Boutique
Women’s Health Boutique offers women a comfortable, dignified and discreet alternative to shopping for health-related merchandise such as lingerie, wigs and turbans, maternity and compression items, and mastectomy and other post-operative products. At Women’s Health Boutique, women find an attractive, unhurried atmosphere that has knowledgeable, compassionate, specially-trained women who understand their personal healthcare needs.

About ICED
The International Center for Entrepreneurial Development, Inc., located in Cypress, Texas, is the parent company for Kwik Kopy® Printing, American Wholesale® Thermographers, Copy Club®, The Ink Well®, Franklin’s® Printing, Women’s Health Boutique®, Parcel Plus®, Kwik Kopy® Business Centers and COMPUTERTOTS®/COMPUTER EXPLORERS®. It ranks among the world’s largest international alliances of printing, communications and education franchises with business relationships in the United States and 10 other countries.

For More Infromation Please contact:
Mr. Dan Lovett
Director of PR
Phone: (281) 256-4262
Email: dlovett@iced.net

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COMPANY INFORMATION
Women's Health Boutique Logo

Women's Health Boutique Franchise System Inc.
12715 Telge Rd.
Cypress, TX

Phone: (281)256-4100
Toll Free: (888)280-2053
Fax: (281)256-4178

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