Moe's Southwest Grill
Fresh-Mex quick-service restaurant
In December of 2000 in Atlanta, Ga. a handful of local entrepreneurs created Moe's Southwest Grill in the spirit of not-taking-yourself-too-seriously with menu names like the Homewrecker burrito, Closetalker salad and the Billy Barou nachos as well as a store design that includes abstract artwork with tongue-in-cheek sayings.
Maybe it's the personal experience that keeps people coming back for more. Maybe it's the huge selection of customizable Southwest favorites. Or maybe it's the laid-back vibe and signature "Welcome to Moe's" greeting our customers hear each time they walk through the door. Regardless of the reason behind the popularity of the brand, it works—and now, after being purchased by FOCUS Brands, Inc., in August 2007, Moe's has more than 370 locations across the country with plans to grow domestically and internationally. As a testament to the wild popularity of the brand, Moe's was named the #1 fast-casual chain based on change in system-wide sales by QSR magazine and the #2 fast-casual chain under 300 units in 2006.
When you join the Moe's franchisee family, you'll be working with passionate, experienced professionals who have extensive brand-building, development and operational experience in all functions of the foodservice industry. We're dedicated to the success of your franchise, and are committed to providing you with world-class support and service based on respect and trust. Join Moe's-- owning your own restaurant doesn't have to just be a dream.
Please Note: The operators of Moe's Southwest Grill, may not have verified the accuracy of the Franchise information contained within this website. For accurate up-to-date information, customers are strongly recommended to visit the
official Moe's Southwest Grill website.

Start-up Costs & Franchises Fees
How much does it cost to open a Moe's Southwest Grill Franchises?
Total Investment: $448,900-$820,000
Initial Franchise Fee: $20,000
Royalty Fee: 5%
Advertising Fee: N/A
Term of Agreement: 10 years Renewal Fee: Then-current franchise fee
How to contact Moe's Southwest Grill
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Moe's Southwest Grill
2915 Peachtree Rd.
Atlanta,
GA
30305
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Phone: (404)844-8335
Fax: (404)442-8320
Website: Visit Website
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Moe's Southwest Grill News
Pittsford Owners Whet Appetites For More Moe's
When Andrew and Brad DeGrazia moved to the Rochester area, they brought a taste of their old home in Arizona with them.
Since 2005, they have opened two Moe's Southwest Grill restaurants in the Buffalo area and three around Rochester. The most recent store at 3240 Monroe Ave. in Pittsford ope... more
Moe's Opens 400th Location
On Aug. 28, 2008, Moe's Southwest Grill will open its 400th location in Plant City, Fla.
The Plant City Moe's will be the seventh location for local owner-operator Tony Friel, who has plans to open three more locations in South Florida this year and a total of 15 over the next five years... more
Moe's Southwest Grill Energizes Franchise Growth Following Recent Acquisition
Moe's Southwest Grill, a 2007 Top Ten Growth Chain according to Restaurant Hospitality and Technomic, is prepared for vigorous franchise growth following its recent acquisition by FOCUS Brands, Inc with the same flavor and energy found in its more than 370 fast-casual restaurants.
Propel... more
Fresh Ingredients Make Moe's Food Delicious
I recently had lunch at Moe's Southwest Grill in Wellington, to see how close to home the southwest flavor could bring me.
Growing up, Texas, Southwestern and Tex-Mex food was a dietary staple, and I am always trying to see how Florida places measure up.
I went with a coworker who had eat... more
Moe's Grand Opening Brings Fun, Food, And Attitude In Albany
"Welcome to Moe's!" may soon be everyone's three favorite words in Albany when Moe's Southwest Grill opens its newest neighborhood restaurant in Village Square (Colonie) TODAY, December 14. A 2005 Inc. magazine top 25 company, Moe's Southwest Grill is a burrito-lover's p... more
View all Moe's Southwest Grill Press Releases
Franchise History
When did the first Moe's Southwest Grill open? 2000
When did Moe's Southwest Grill start Franchising? 2001
| 2005 |
213 |
0 |
0 |
0 |
| 2004 |
143 |
0 |
0 |
1 |
| 2003 |
60 |
0 |
0 |
1 |
| 2002 |
22 |
0 |
0 |
1 |
| 2001 |
2 |
0 |
0 |
2 |
Financing Options
| Franchise Fee |
No |
Yes |
| Startup Costs |
No |
Yes |
| Equipment |
No |
Yes |
| Inventory |
No |
Yes |
| Accounts Receivable |
No |
Yes |
| Payroll |
No |
Yes |
Third Party Financing Source(s): GE Capital, Wachovia, Washington Mutual & Banco Poplar
Training & Support
Support Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives Marketing Co-op advertising, Ad slicks, National media, Regional advertising
Business Operations
65% of all franchisees own more than one unit Number of employees needed to run franchised unit: 15
Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators)
Qualifications & Business Experience
Business Experience: Industry experience General business experience Marketing skills Excellent attention to detail
3 Other Franchises in this Family
Related Franchise Categories
Listing Tags
moe, welcome to moes, burrito, burritos, burritos in every hand, tacos, fast casual, southwest grill, mexican, grill, food, dining, jalapeno, restaurant, atlanta, steak, beef, chicken, rice, vegetables, salsa, nacho, pepper, guacamole, cilantro, tortilla, fresh mex, quick service, opportunties, naked salad, salad, quesadilla, chipolte
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maintain accurate franchise data but does not guarantee nor assume liability for
incorrect data. We recommend that anyone seriously interested in
pursuing a Moe's Southwest Grill franchise opportunity, review that franchise's Uniform
Franchise Offering Circular (UFOC) with an attorney and accountant.
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