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Moe's Southwest Grill

Fresh-Mex quick-service restaurant

In December of 2000 in Atlanta, Ga. a handful of local entrepreneurs created Moe's Southwest Grill in the spirit of not-taking-yourself-too-seriously with menu names like the Homewrecker burrito, Closetalker salad and the Billy Barou nachos as well as a store design that includes abstract artwork with tongue-in-cheek sayings.

Maybe it's the personal experience that keeps people coming back for more. Maybe it's the huge selection of customizable Southwest favorites. Or maybe it's the laid-back vibe and signature "Welcome to Moe's" greeting our customers hear each time they walk through the door. Regardless of the reason behind the popularity of the brand, it works—and now, after being purchased by FOCUS Brands, Inc., in August 2007, Moe's has more than 370 locations across the country with plans to grow domestically and internationally. As a testament to the wild popularity of the brand, Moe's was named the #1 fast-casual chain based on change in system-wide sales by QSR magazine and the #2 fast-casual chain under 300 units in 2006.

When you join the Moe's franchisee family, you'll be working with passionate, experienced professionals who have extensive brand-building, development and operational experience in all functions of the foodservice industry. We're dedicated to the success of your franchise, and are committed to providing you with world-class support and service based on respect and trust. Join Moe's-- owning your own restaurant doesn't have to just be a dream.

Please Note: The operators of Moe's Southwest Grill, may not have verified the accuracy of the Franchise information contained within this website. For accurate up-to-date information, customers are strongly recommended to visit the official Moe's Southwest Grill website.

Start-up Costs & Franchises Fees

How much does it cost to open a Moe's Southwest Grill Franchises?

Total Investment: $448,900-$820,000
Initial Franchise Fee: $20,000
Royalty Fee: 5%
Advertising Fee: N/A
Term of Agreement: 10 years
Renewal Fee: Then-current franchise fee

How to contact Moe's Southwest Grill

Moe's Southwest Grill News

Pittsford Owners Whet Appetites For More Moe's
When Andrew and Brad DeGrazia moved to the Rochester area, they brought a taste of their old home in Arizona with them. Since 2005, they have opened two Moe's Southwest Grill restaurants in the Buffalo area and three around Rochester. The most recent store at 3240 Monroe Ave. in Pittsford ope... more

Moe's Opens 400th Location
On Aug. 28, 2008, Moe's Southwest Grill will open its 400th location in Plant City, Fla. The Plant City Moe's will be the seventh location for local owner-operator Tony Friel, who has plans to open three more locations in South Florida this year and a total of 15 over the next five years... more

Moe's Southwest Grill Energizes Franchise Growth Following Recent Acquisition
Moe's Southwest Grill, a 2007 Top Ten Growth Chain according to Restaurant Hospitality and Technomic, is prepared for vigorous franchise growth following its recent acquisition by FOCUS Brands, Inc with the same flavor and energy found in its more than 370 fast-casual restaurants. Propel... more

Fresh Ingredients Make Moe's Food Delicious
I recently had lunch at Moe's Southwest Grill in Wellington, to see how close to home the southwest flavor could bring me. Growing up, Texas, Southwestern and Tex-Mex food was a dietary staple, and I am always trying to see how Florida places measure up. I went with a coworker who had eat... more

Moe's Grand Opening Brings Fun, Food, And Attitude In Albany
"Welcome to Moe's!" may soon be everyone's three favorite words in Albany when Moe's Southwest Grill opens its newest neighborhood restaurant in Village Square (Colonie) TODAY, December 14. A 2005 Inc. magazine top 25 company, Moe's Southwest Grill is a burrito-lover's p... more

View all Moe's Southwest Grill Press Releases

Franchise History

When did the first Moe's Southwest Grill open? 2000
When did Moe's Southwest Grill start Franchising? 2001

Year	U.S.A.	Canada	International	Corporate
2005	213	0	0	0
2004	143	0	0	1
2003	60	0	0	1
2002	22	0	0	1
2001	2	0	0	2

Financing Options

Expense	In-House	Third Party
Franchise Fee	No	Yes
Startup Costs	No	Yes
Equipment	No	Yes
Inventory	No	Yes
Accounts Receivable	No	Yes
Payroll	No	Yes

Third Party Financing Source(s): GE Capital, Wachovia, Washington Mutual & Banco Poplar

Training & Support

Support
Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives

Marketing
Co-op advertising, Ad slicks, National media, Regional advertising

Business Operations

65% of all franchisees own more than one unit

Number of employees needed to run franchised unit: 15

Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators)

Qualifications & Business Experience

Business Experience:

Industry experience

General business experience

Marketing skills

Excellent attention to detail

3 Other Franchises in this Family

• Carvel
• Cinnabon
• Schlotzsky's

Related Franchise Categories

• Fast Food Franchise Opportunities
• Mexican Food Franchise Opportunities
• Franchises $250K to $500K

Listing Tags

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