El Pollo Loco Franchise

Quick-service restaurant specializing in flame-broiled chicken

In 1975, Juan Ochoa opened a roadside chicken stand in Guasace, Mexico, he called El Pollo Loco. Ochoa served chicken the same way his mother did, hand-marinating using an old family recipe and flame-broiling. The stand quickly grew in popularity, and over the next four years, Ochoa's family opened 85 restaurants in Northern Mexico. The chain moved into the United States in 1980 with the first restaurant opening in Los Angeles.

Over the years, El Pollo Loco has added tacos, burritos and salads to its menu, all featuring the Ochoa family's chicken. In 1995, the chain entered into a joint venture with Foster's Freeze to offer soft-serve treats at El Pollo Loco restaurants.

Please Note: The operators of El Pollo Loco, may not have verified the accuracy of the franchise information contained within this website. For accurate up-to-date information, customers are strongly recommended to visit the official El Pollo Loco website.

Start-up Costs & Franchise Fees

How much does it cost to open a El Pollo Loco franchise?

Total Investment: $504,980-$1,100,000
Initial Franchise Fee: $40,000
Royalty Fee: 4%
Advertising Fee:
Term of Agreement: 20 years

How to contact El Pollo Loco

El Pollo Loco
3333 Michelson Dr., #550
Irvine, CA
92612

Toll Free: (800)997-6556
Fax: (949)399-2025

Website: Visit Website

El Pollo Loco News

El Pollo Loco € Electrifies
El Pollo Loco, the nation's leader in flame-grilled chicken, is driving its marketing efforts in a new way""literally""through the use of a three-wheel, sub compact electric car covered in bumper to bumper brand messaging and emblazoned with scorching red flames against a vivid p... more

El Pollo Loco Bbq Black Beans Make Fat Free Return
The Flame Grilled Chicken Leader Responds to Scores of Fans with its Newly Reformulated Trans Fat Free BBQ Black Beans El Pollo Loco's signature BBQ Black Beans are back and healthier than ever, and to the delight of hundreds of fans awaiting their return, they are now served both as a side d... more

A Bird-brained Idea Or Brilliant Marketing?
Corporate employees of El Pollo Loco were flying high after Sunday night's airing of NBC-TV's hit reality show, The Apprentice: Los Angeles, in which the 359-unit flame-grilled chicken chain was featured. In the episode, the two competing teams were challenged to create their own version of ... more

El Pollo Loco Looking To Expand To East Coast
Is it chicken or Mexican? Loyal California customers of restaurant chain El Pollo Loco might well respond, ''Who cares? Pass the salsa.'' But for the Irvine company -- now embarking on an ambitious nationwide expansion from its core market -- how East Coast diners answer the qu... more

El Pollo Loco Heats Up National Expansion With Multiple Franchise Development Agreements
El Pollo Loco, the nation's leader in citrus-marinated, flame-grilled chicken, recently inked a series of multi-unit development agreements enabling El Pollo Loco developers to open 61 new locations in Georgia, Missouri, Arizona, Virginia and Utah– fueling the flame for the 350-unit chain's ... more

View all El Pollo Loco Press Releases

Franchise History

When did the first El Pollo Loco open? 1975
When did El Pollo Loco start franchising? 1980

Year U.S.A. Canada International Corporate
2003 174 0 0 135
2002 170 0 0 135
2001 152 0 4 127
2000 149 0 4 122
1999 155 0 4 112

Expansion Plans

United States: Arizona, California, Nevada, Texas,

Financing Options

Expense In-House Third Party
Franchise Fee No No
Startup Costs No No
Equipment No N/A
Inventory No No
Accounts Receivable No No
Payroll No No

Training & Support

Support
Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing
Ad slicks, Regional advertising

Business Operations

Franchisees required to buy multiple units/master licenses; 40% of all franchisees own more than one unit

Number of employees needed to run franchised unit: 25

Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

Qualifications & Business Experience

Business Experience:
  • Industry experience
  • General business experience
  • Marketing skills
  • Food-service franchise background
  • Listing Tags

    el pollo loco, chicken, flame-grilled chicken, health, healthy, taste, tasty, flame-grilled, grilled chicken, marinated, restaurant, marinated chicken, epl, dedica marketing group

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    COMPANY INFORMATION

    El Pollo Loco
    3333 Michelson Dr., #550
    Irvine, CA
    92612

    Toll Free: (800)997-6556
    Fax: (949)399-2025

    Website: Visit Website

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