El Pollo Loco
Quick-service restaurant specializing in flame-broiled chicken
In 1975, Juan Ochoa opened a roadside chicken stand in Guasace, Mexico, he called El Pollo Loco. Ochoa served chicken the same way his mother did, hand-marinating using an old family recipe and flame-broiling. The stand quickly grew in popularity, and over the next four years, Ochoa's family opened 85 restaurants in Northern Mexico. The chain moved into the United States in 1980 with the first restaurant opening in Los Angeles. Over the years, El Pollo Loco has added tacos, burritos and salads to its menu, all featuring the Ochoa family's chicken. In 1995, the chain entered into a joint venture with Foster's Freeze to offer soft-serve treats at El Pollo Loco restaurants.
Please Note: The operators of El Pollo Loco, may not have verified the accuracy of the Franchise information contained within this website. For accurate up-to-date information, customers are strongly recommended to visit the
official El Pollo Loco website.

Start-up Costs & Franchises Fees
How much does it cost to open a El Pollo Loco Franchises?
Total Investment: $504,980-$1,100,000
Initial Franchise Fee: $40,000
Royalty Fee: 4%
Advertising Fee:
Term of Agreement: 20 years
How to contact El Pollo Loco
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El Pollo Loco
3333 Michelson Dr., #550
Irvine,
CA
92612
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Phone: (800)997-6556
Fax: (949)399-2025
Website: Visit Website
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El Pollo Loco News
Barbecue Chicken Is Back At El Pollo Loco
Calling all BBQ lovers! Just in time for summer, El Pollo Loco announced today the return of its popular Barbecue Chicken and greets the grilling season with the debut of a new BBQ Chicken Slider.
For years, the nation's flame-grilled chicken leader has delighted fans with distinctive varia... more
El Pollo Loco, The Nation's Flamed-grilled Chicken Leader, Challenges Kfc To A Public Taste Test
In what promises to be the ultimate battle of the birds, award-winning flame-grilled chicken champion El Pollo Loco looks to retain its title by challenging fried chicken chain KFC to a public, side-by-side taste test that will settle the question of which restaurant delivers on the promise of real ... more
El Pollo Loco Debuts Chicken Carnitas
From Jan. 29 through the middle of May, El Pollo Loco will offer Chicken Carnitas, prepared using traditional methods with citrus and spices, starting at $1.79.
Guests can order the chicken carnitas as a taco, bowl or burrito and can personalize their entrees with any combination of salsas from El ... more
El Pollo Loco Expands Executive Team With New Innovation Post
El Pollo Loco, Inc. announced today that it has created a new executive management position, "Senior Vice President of Strategy and Innovation," to leverage innovation throughout the organization in the development of new products, processes and technology, as well as align resources around ... more
El Pollo Loco Passes The Buck Back To Consumers With Hot-off-the-grill Competitor Coupon Program
After watching Wall Street fat cats pocket huge bonuses of taxpayer money, El Pollo Loco has decided now is the time to pass the buck back to the American people" and in some cases three bucks. Hot off the grill, the nation's leading flame-grilled chicken chain will gladly accept competitor... more
View all El Pollo Loco Press Releases
Franchise History
When did the first El Pollo Loco open? 1975
When did El Pollo Loco start Franchising? 1980
| 2003 |
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135 |
| 2002 |
170 |
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135 |
| 2001 |
152 |
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4 |
127 |
| 2000 |
149 |
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4 |
122 |
| 1999 |
155 |
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4 |
112 |
Expansion Plans
United States: Arizona, California, Nevada, Texas,
Financing Options
| Franchise Fee |
No |
No |
| Startup Costs |
No |
No |
| Equipment |
No |
No |
| Inventory |
No |
No |
| Accounts Receivable |
No |
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| Payroll |
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Training & Support
Support Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations Marketing Ad slicks, Regional advertising
Business Operations
Franchisees required to buy multiple units/master licenses; 40% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)
Qualifications & Business Experience
Business Experience: Industry experience General business experience Marketing skills Food-service franchise background
Related Franchise Categories
Listing Tags
el pollo loco, chicken, flame-grilled chicken, health, healthy, taste, tasty, flame-grilled, grilled chicken, marinated, restaurant, marinated chicken, epl, dedica marketing group
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incorrect data. We recommend that anyone seriously interested in
pursuing an El Pollo Loco franchise opportunity, review that franchise's Uniform
Franchise Offering Circular (UFOC) with an attorney and accountant.
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